Inventing fake neighborhoods

Inventing neighborhood names for neighborhoods that don’t really exist is a favorite pastime of the real estate industry. Whether it’s to distance a development from an undesirable neighborhood or just create buzz around something that sounds new, it happens all the time.

Houston is no different. And with a booming economy and new construction reforming the city as we speak, the fake neighborhood namers are our in force. Here’s one Houstonian’s tirade against the offenders.

What about your city? What kinds of fake neighborhoods have popped up? Or does your town eschew such taudry labels?


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